Mercer Wines

A new cellar door for family-owned Mercer Wines

Photography: MJK Creative

The Hunter Valley may be Australia’s oldest wine region, but that hasn’t stopped its winemakers from innovating and creating wines that have the environment front of mind. 

Mercer Wines is one such Hunter winery that’s been making its mark on the industry. The family-owned brand has just opened a brand new cellar door in Pokolbin where you can taste its vegan-friendly and sustainable wine, marking its first permanent tasting space in the region after a successful pop-up space last year.

mercer wines cellar door pokolbin hunter valley

Founded by acclaimed winemaker Aaron Mercer and his wife, Alison, Mercer Wines is known for exploring alternative as well as traditional varietals from sustainable vineyards across New South Wales. 

mercer wines cellar door pokolbin hunter valley
Alison & Aaron Mercer and children
"We are overwhelmed by the support and interest in our new cellar door space. Our wines are exciting, regional NSW drops using sustainably-certified vineyards and an approachable style, so this cellar door space is the perfect location to help visitors enjoy their experience,” Alison said.

“It’s set against the breathtaking scenery of the Hunter Valley on a quiet strip, and we have to thank the Scarborough Wines family for sharing their Hermitage Road property with us. They have always played a big part in our beginnings and passion to continue in the winemaking field," Aaron said.

In addition to wine tastings, visitors to the cellar door can look forward to a little education as they taste, gaining insight into sustainable viticulture and innovation in winemaking. Being able to connect with the people who make the wines you taste is an incredible part of wine tasting in the Hunter Valley, and Mercer Wines is no exception.

mercer wines cellar door pokolbin hunter valley

Expect Hunter Valley classics like shiraz and Semillon at the cellar door, but also less common varietals in the region like Montepulciano, picpoul, and nero d’Avola. There’s also a host of preservative-free wines in the Mercer lineup – perfect if you’re sensitive to sulphites.

If you’re yet to try Mercer’s exciting collection of wines, or even if you’re a long-time devotee, book in for a tasting at this lovely new cellar door space, open from Wednesday to Sunday.