When you think beauty, the word MECCA more than likely comes to mind, and as of this weekend the one-stop beauty shop is launching their latest store concept
at Westfield Kotara.
The Aussie-grown beauty empire is known for stocking cult beauty brands and the new Mecca at Westfield Kotara will stock more than 100 highly regarded
global beauty brands such as Drunk Elephant, Two Faced, Hourglass, Urban Decay and NARS just to name a couple. The stunning new store will be a combination
of MECCA Cosmetica and MECCA Maxima concepts and will be the largest MECCA store in the Newcastle.
Launching in 1997, Mecca has turned beauty and skincare shopping on its head with its brand-agnostic approach, stocking high-end and cult products
side-by-side. CEO and founder Jo Horgan began with the simple concept of creating her ideal place to shop, and has since opened more than 90 stores
in Australia and New Zealand.