Now on Glebe Road, Adamstown
We were housing other Australian labels but felt something was missing and so we started designing our own pieces. Eventually it took over and became the number one seller.See our handpicked guides to Newcastle
You might be familiar with the name Cocowillow from their Nelson Bay store, but now this mother and daughter duo have brought their fashion boutique to Newcastle.
It was 'love at first sight of the tiles' walking into their Adamstown store, a destination shop standing alone on Glebe Road (near Habitat).
Their own label, By CW, has become their number one seller and is predominantly simple linen and silk pieces with their jumpsuits becoming their customers' favourite.
"I took myself to sewing lessons, I have always designed my own clothes, had them made myself, always had a huge interest in it. And always followed Australian fashion", explains Amber.
"We are trying to stay true to us and support the Australian fashion industry".